Brand Finance: Chinese banks remain leaders in bank brands rating



03/26/2025 2:11 AM


According to the annual 2025 report “Brand Finance Banking 500”, four Chinese representatives continue to lead in brand value among global banks.



Can Pac Swire via flickr
The Industrial & Commercial Bank of China (ICBC) ranks first, with its brand value increasing by 10.1% (reaching $79.1 billion) in the past year. It has been holding the leading position for the ninth year in a row.

Next in line is China Construction Bank (+19.5%, reaching $78.4 billion), Agricultural Bank of China (+16.2%, reaching $70.2 billion), and Bank of China (+26.5%, reaching $63.8 billion).

Positions five through nine are held by U.S. banking industry representatives: Bank of America (+20.9%, increasing to $45 billion), Chase (+23.4%, rising to $44.2 billion), Wells Fargo (+0.6%, now at $36 billion), Citi (+16.7%, growing to $35.65 billion), and J.P. Morgan (+5.3%, up to $32.4 billion). Another Chinese bank, China Merchants Bank (+6.1%, reaching $28.3 bln), is at the end of the top ten.

The list of the top 10 participants remains the same as last year, with only Chase swapping positions with Wells Fargo.

The total worth of the leading 500 banking brands rose by 13% this year (reaching $1.6 trillion), marking the highest growth since 2019.

source: brandfinance.com

 


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